SAMSONITE - GLOBAL CAMPAIGN | MIDDLE EAST & AFRICAWe developed and executed Samsonite's global campaign for the Middle East & Africa region, leading the project from the initial concept through to the final visual execution. The campaign was created to communicate the brand's values across multiple markets while delivering a consistent and impactful visual identity.
From campaign concept and creative direction to international production management, shoot planning, and photography, we oversaw every stage of the creative process. By combining strategic thinking with visual storytelling, we created a cohesive campaign that translated seamlessly across a variety of communication channels and international audiences.
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